Blog

Streetstyle Fashion

In the beginning, the fashion system was a hierarchical system, elitist and eurocentric but we know already that fashion is change itself and it is about the relationship to the public. I think fashion means to express your feelings through clothing.

In 1950s haute couture came trickling down because the “look” dictated was expensive and everyone was wearing the same clothes. Yes, they were made from very high quality materials, sew only by hand and especially for them but what’s the point if the clothes are not related to your personality? In 1960s some young groups adopted subcultural styles and meaning of original was totally transformed. After that fashion system was divided into 2 camps: “establishment fashion” who is classic, with simple lines and fitted on the body and “street style” where the clothes don’t follow the body lines and “sometimes it’s just tacky parody”.

For example, the prestigious designer Vivienne Westwood was offering in 1982 an unusual collection inspired by punk subculture and it was the cherry on the cake, punk in silk jersey, a “ritzy version of the original idea” in couture collection but it wasn’t couture. Versace was also adopting the same style, including safety pins in a collection.

punkature10

pin_big_3031178c

Street style means progress and protest, change of course and it was wearing with pride, which is the best thing. Everything has now a role and a meaning. We don’t need to wear something only because we see on others or because it’s trendy, “style” is self-definition and attitude, something you are born with, something that helps you to find your personality and involves a variety of elements like clothes, music, events, art etc.

In my opinion, the beginning of street style and subcultures it’s the beginning of real fashion, because everyone has now a real chance to embrace himself and it’s also a great start for young designers with vision and talent.